Are you creating great content on LinkedIn but feel like it’s not reaching its full potential? What if you could turn those posts into a powerful tool for building your audience and email list? Good news: you can! Let’s dive into a strategy that uses Typedd to repurpose your LinkedIn content and grow your following.
The Strategy: From LinkedIn Post to Email List
Here’s the game plan:
- Turn LinkedIn posts into blog articles
- Use gated content feature to capture emails
- Create multiple LinkedIn posts to drive traffic
- Rinse and repeat
Let’s break it down step by step.
Step 1: Repurpose Your LinkedIn Posts
First things first: start turning your best LinkedIn (and X) posts into full blog articles or slide presentations on Typedd. Here’s how:
- Use Typedd’s Chrome extension to easily convert your posts
- Expand on your original post, adding more depth and value
- Format your content for easy reading (Typedd’s slide feature is great for this)
Step 2: Gate Your Most Valuable Content
Now, here’s where it gets interesting. Don’t give everything away for free:
- Use Typedd’s gated content feature within your blog posts
- Choose a crucial part of your content to put behind the gate
- Ask readers to submit their email to access this valuable information
This is your ticket to building an email list of engaged followers.
Step 3: Create LinkedIn Posts That Hook
Time to bring people to your Typedd blog:
- Create multiple LinkedIn posts about your blog article
- Don’t give everything away in these posts – they’re hooks, not the whole story
- Tease the valuable information that’s in your full blog post
- For example, if you’re sharing a hack, keep the most important part gated on your blog
Step 4: Guide Them to Your Blog
Now, lead your LinkedIn audience to your Typedd blog:
- Drop a link to your Typedd blog in the comments of your LinkedIn post
- Tell them they can “read more” or “get the full story” on your blog
- Hint at the extra value they’ll get by clicking through
Step 5: Deliver Value and Build Trust
Once they’re on your blog and have shared their email:
- Deliver on your promise of valuable content
- Use Typedd’s newsletter feature to keep in touch with your new subscribers
- Share more insights, tips, and valuable content to keep them engaged
Here’s the example of Gated Content: https://usamakhalid.me/my-viral-linkedin-post
Why This Strategy Works
- Maximizes Content Value: You’re getting more mileage out of content you’ve already created.
- Builds Curiosity: Your LinkedIn posts act as teasers, making people want to learn more.
- Grows Your Email List: Gated content encourages people to share their email for access.
- Establishes Authority: Full blog posts show off your expertise in more depth.
- Creates a Content Flywheel: Each piece of content feeds into creating the next.
Tips for Success
- Consistency is Key: Regularly post on LinkedIn and update your Typedd blog.
- Quality Over Quantity: Make sure your gated content is worth the email exchange.
- Engage with Your Audience: Respond to comments on LinkedIn and emails from subscribers.
- Track Your Results: Use Typedd’s analytics to see what content performs best.
- Refine Your Strategy: Pay attention to what works and adjust accordingly.
Conclusion: Your Audience Awaits
Building an audience doesn’t have to mean creating new content from scratch every day. By repurposing your LinkedIn posts strategically using Typedd, you can:
- Reach a wider audience
- Build a valuable email list
- Establish yourself as a thought leader in your field
Remember, the goal is to provide value at every step. Use your LinkedIn posts to intrigue, your Typedd blog to inform, and your gated content to reward your most interested followers.
Ready to start building your audience? Head over to Typedd, set up your blog, and start repurposing those LinkedIn posts. Your future audience is waiting to hear from you!